What Is Labubu and Why It's So Popular in 2025
Labubu is a mischievous, wide-eyed designer toy character created by renowned illustrator Kasing Lung, in collaboration with POP MART, a leading Chinese toy brand. It started as part of The Monsters series and quickly grew into a cult favorite among art toy lovers.
What makes Labubu stand out is its blend of eerie cuteness, storytelling, and collectible appeal. With limited edition releases and blind box surprises, fans are eager to grab every version available.
Who Created Labubu?
Labubu was created by Kasing Lung, a Hong Kong-based illustrator famous for his fantasy-themed and emotionally expressive characters. He collaborated with POP MART to bring Labubu into physical form, launching a toy line that now includes plushies, keychains, and vinyl figures.
What Makes Labubu So Unique?
Distinctive Look: Big shiny eyes, pointy teeth, and a scruffy animal suit make it instantly recognizable.
High-Quality Craftsmanship: POP MART’s production ensures a premium collectible finish.
Storytelling: Labubu has a whole world with other creatures, adding depth and fandom.
Limited Editions: Rare drops and blind box models make collecting exciting and competitive.
Why Is Labubu a Collector’s Dream?
Labubu’s rise to fame is largely driven by:
Scarcity: Limited availability makes each piece more valuable.
Design Evolution: From pirate Labubu to Halloween editions, the variety is endless.
Resale Value: Some rare versions fetch hundreds of dollars in resale markets.
Community: There are vibrant fan clubs, unboxing videos, and trade groups globally.
How to Buy a Labubu Toy
Official POP MART Stores (online and retail)
ToyCon Events (worldwide designer toy expos)
eBay / Collector Markets (for rare pieces)
Fan Communities on Facebook and Reddit for trades and tips
Is Labubu Just for Kids?
Not at all. While kids love the cuteness, most collectors are young adults and toy art enthusiasts. Labubu is more of an art toy than a traditional toy.
Labubu isn’t just a toy—it’s a cultural trend among collectors, thanks to its story-rich design, rarity, and playful weirdness. Whether you’re a fan of designer toys or want to start a new hobby, Labubu is worth exploring in 2025.
Frequently Asked Questions About Labubu
1. What is Labubu?
Labubu is a designer toy created by artist Kasing Lung, featuring a quirky monster-like character with big eyes and a mischievous grin. It’s a popular figure in the Pop Mart collectible series.
2. Who created Labubu?
Labubu was created by renowned Hong Kong illustrator Kasing Lung, whose imaginative art style and storytelling brought the character to life.
3. Why is Labubu so popular?
Labubu gained massive popularity due to its limited edition releases, charming aesthetic, and its connection to Pop Mart’s blind box culture that appeals to collectors worldwide.
4. Where can I buy Labubu toys?
You can purchase Labubu toys from Pop Mart’s official website, physical Pop Mart stores, and online marketplaces like Shopee, StockX, or eBay.
5. Is Labubu a rare collectible?
Yes, many Labubu editions are produced in limited quantities, making them rare and highly valuable among designer toy collectors.
6. How much does a Labubu toy cost?
Labubu figures generally range from $10 for common versions to over $300 for rare or exclusive editions on the resale market.
